This week, New York City is abuzz with the “NewFronts” — the online video version of the Upfronts that cable and network stations host each year to introduce their new show lineups. But online TV doesn’t just mean reproducing cable TV. It means bringing the audience in as co-creators, said Ze Frank, an early star of video-blogging who now heads up video production for BuzzFeed.
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BuzzFeed Exec: Tomorrow’s TV Audience Will Be Co-Creators