Rule One: Don’t Mess With How People Do Things
[Technologizer. Read Original]
Recently, I drove a Mini Cooper for the first time. (Rented from Zipcar for $13/hour. Not bad.)
That’s not news, obviously. They’ve been around forever. But it taught me something very important about product design: It’s really hard–and aggravating–for us consumers if you mess with our way of doing things.… Read the rest
